Bradley F. Sorte
Brad Sorte serves as the chief revenue officer and executive vice president of the regional continuum for Caron Treatment Centers, as well as serving as part of the Caron Treatment Centers executive team.
Brad Sorte serves as the chief strategy & growth officer as well as an executive vice president for Caron Treatment Centers where he focuses on expanding access and availability for those who need treatment.
Responsible for aligning strategy and performance for Caron Treatment Centers, Brad oversees the operations of the business development, marketing, and admissions departments.
In his role, he guides and drives strategic projects and operationalizes them across the organization in alignment with Caron’s strategic plan. Brad also oversees Caron’s seven regional recovery centers along the East Coast. In addition, he has oversight for Caron Florida’s Keele Center and site operations and all non-residential services along the regional continuum.
His previous experience in business and clinical leadership, as the executive vice president and managing director of Caron’s Florida Continuum, continue to inform his work. He remains committed to his goal of providing a culture in which the business of healthcare never interferes with the fundamental needs of each individual patient.
Brad began his career at Caron as a family therapist at Caron Renaissance and then a primary therapist at Ocean Drive. In those positions, he facilitated client group sessions, family workshops, and the Residential Family Program. He also worked closely with patients and families of high net worth to help address pre-existing barriers to recovery and achieve lasting systemic change. Drawing from that experience, Brad believes that, for the best chance of success, each family member must participate and feel supported in the healing process.
Playing a significant role in addiction and behavioral healthcare, Brad speaks at conferences in the United States and abroad on topics ranging from family recovery and young adult addiction to the changing landscape of behavioral healthcare. He has been featured in the New York Times and Miami Herald as well as various media and industry publications.
Active in the Young Presidents Organization, Brad is a member of both the Philadelphia and Palm Beach chapters and serves on the board for Palm Beach.
Brad holds a Master of Social Work degree and a Master of Business Administration degree, both from Florida Atlantic University. He earned a Bachelor of Arts degree in psychology from Rice University and a Bachelor of Science degree in legal studies from Kaplan University
Media & Commentary
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By Bradley F. Sorte